BORN and SmartOrg Form Partnership
Enterprise decision systems allow clients to make value-based strategic decisions
MINNEAPOLIS, MN, and MENLO PARK, CA, May 26, 2004—BORN, a leading technology and business solutions consulting firm, and SmartOrg, the leader in value-based management systems, today announced a new partnership. The partnership enables BORN to leverage SmartOrg’s value-based management systems to help its clients make wise decisions about which projects to invest in and where to focus team priorities in order to achieve the best business results from a project portfolio.
“SmartOrg’s solutions integrate strategic and financial considerations and provide our clients with actionable insight for addressing their complex business issues, and enables them to quickly define and select a course of action that is aligned with the needs of their business,” according to Jeff Roberts, senior strategist at BORN. “Leveraging SmartOrg’s solutions allows us to provide our clients with an unbiased and quantitative view of the factors and uncertainties that influence the bottom-line value of a potential solution or strategic direction. This partnership is well-aligned with BORN’s strong track record of delivering successful solutions and adding value for clients.”
BORN’s decision-making services combined with SmartOrg’s value-based management systems enables clients to integrate the right people, decision process and economic analytical rigor necessary for making effective investment decisions that return the highest business value, and ultimately lead to the business success that drives long-term client partnerships.
According to Don Creswell, SmartOrg co-founder and vice president of sales and marketing, “Our partnership with BORN enables SmartOrg to expand its reach beyond R&D and new-product development to the broader, strategic arena that BORN serves through their nationwide network of consultants. Our new alliance formalizes a two-year relationship during which BORN consultants have proved the efficacy of our products in serving their clients’ needs.”
Leading companies are leveraging the power of value management from SmartOrg to increase research and development and new-product development success by 30 percent or more. About BORN BORN (www.born.com) is a national IT consulting firm that offers a broad portfolio of technology and business solutions. BORN is differentiated by its tradition of unsurpassed technology expertise; its strong track record of delivery; and its talented, experienced people. BORN's leadership in customer and employee satisfaction has been recognized nationwide.
About SmartOrg
SmartOrg provides browser based applications and services that help companies improve the return on R&D, new product development and other business opportunities. Portfolio Navigator™, a browser-based application, provides project teams and portfolio managers with tools to lower risk and maximize the return on a company’s investment in technology and R&D. Decision Advisor® is a desktop application that supports real-time, in-depth project-evaluation workshops; combines a facilitative framework with decision and risk analysis to turbo-charge team discussions; and automatically creates spreadsheet models and conducts risk analysis. SmartOrg was formed in 2000 by former directors and partners of Strategic Decisions Group, an international strategy consulting firm.
For Additional Information:
Email: info@smartorg.com
Web: www.smartorg.com
Don Creswell
650-470-0188
dcreswell@smartorg.com |
